Hello again, everyone!
It’s Friday once more, which means it is time to reflect on everything we have going on here at Haulix HQ. We wrote a letter to our friends at The Orchard this week giving them a similar update on our progress as of late, and we’d now like to share that message with you:
Fall is less than two weeks old, but it’s already shaping up to be one of the busiest seasons in recent memory for Haulix. Having launched a fully redesigned site and company blog over the summer, we’re currently working to further refine our music distribution software in a variety of ways.
We realized not long ago that we had been so focused on development, we had not updated the general public with everything we have been working on. Thankfully, the folks at The Orchard were kind enough to allow us this space to do just that, and we could not be more excited to finally let you in on the latest innovations fromHaulix.
For starters, our built-in email system has undergone some major upgrades as of late. We recently launched an automatic background process that regularly scans contact lists for invalid email addresses. This takes the hassle of having to constantly update contact information out of the clients’ hands and allows them to dedicate more time and energy to what matters: promoting their new releases.
Also on the topic of email, we have a new activity screen that shows the current status of all messages sent through Haulix: Opens, Delivers, Bounces, Drops, Unsubscribes. It’s the perfect companion to our already in-depth usage analytics, offering our clients more information than ever before on the people they’re hoping to reach, and in turn making it easier for our clients to focus on the outlets who are actively engaging with their materials.
Outside of messaging, we have two big projects on the horizon that we feel will make the Haulix experience exponentially better for clients, as well as for the journalists they engage through our software. The first of these is an additional security feature that will require a 4-digit passcode for accessing a journalist’s ‘My Promos’ screen, which we are putting the finishing touches on as I write this blog post. The second, and perhaps most important update in this whole blog is that we recently started work on the long-awaited Haulix mobile platform. We do not have a launch date in mind just yet, but in the not too distant future, press will be able to stream promos directly from their phones or iPads.
That about wraps it up for this update on the world of Haulix. We are constantly striving to further refine our software and welcome any suggestions for future updates you may have. If you have any questions about our software, please do not hesitate to contact us at: matt@haulix.com.
– James Shotwell, Haulix
We’ll be back next week with some of the biggest features we have ever run. Have a great weekend, everyone!
