Inside Music Podcast #145: Heart Attack Man (Eric Egan)

Inside Music Podcast presented by Haulix

The Cleveland-based rock band’s frontman appears on Inside Music to discuss their upcoming Sophomore album.

If you read Haulix Daily on a regular basis, then you already know our love for Cleveland’s Heart Attack Man. From advice columns to videos, we’ve spent a lot of time and dedicated a lot of space to discussing the group’s unique approach to marketing and promotion. We’re doing even more of that today, but this time we’ve involved the man behind all that creative content.

On this episode of Inside Music, host James Shotwell calls Eric Egan of Heart Attack Man to discuss his unique approach to music marketing, as well as his band’s upcoming album. Heart Attack Man has a social media presence unlike any of their peers that solely relies on original ideas from Egan’s mind to drive engagement. Through creative videos and hilarious posts, Egan and his bandmates have built a community (the ‘Baby Carrot Gang‘) that is already busy promoting the band’s new album, despite the fact, almost no one has heard it. Eric tells James about the record, developing a fan base, and how he does his best to stay true to himself through all endeavors inside of music and out.

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Want even more Heart Attack Man? Check out this video essay discussing the band’s marketing and what other artists can learn from their efforts:

James Shotwell