One of the leading voices and content curators in hip-hop stops by Inside Music to discuss the evolving role of journalism in music.
Let’s face it: Most of us spend far more time watching content online than we do consuming the thousands of articles published by music blogs and magazines every week. We discover music by browsing YouTube recommendations, learn about our favorite artists’ new singles by watching the track’s official video (or stream the song through a video), and some of us subscribe to one or more video critics that help us make sense of the increasingly crowded world of music.
But video isn’t a free-for-all where content is concerned. You can find anything you search for, of course, but the leading video platforms have teams of curators and Editors working hard to deliver high-quality content that promotes the best talent of the modern age. Jayson Rodriguez is one such person for VEVO, and today he’s appearing on Inside Music to discuss his role in the greater music dialogue.
Jayson Rodriguez is no stranger to the world of music journalism. Before helping plan and create some of the best video music coverage in recent years, Jayson was a writer working at some of hip-hop’s most notable publications. He used his talent and networking skills to meet leaders of the industry, and they, in turn, opened new doors that helped his career evolve in ways he never thought possible. He loves his role now, even though it’s a world apart from what he got into music to do, and he shows no signs of leaving the industry anytime soon. Experience his journey below:
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