The Surprisingly Powerful Must-Have Music Marketing Tool Of 2022
With more tools promising to help musicians grow than ever, you’ll be surprised to learn that the best marketing approach is also the oldest. Continue Reading
With more tools promising to help musicians grow than ever, you’ll be surprised to learn that the best marketing approach is also the oldest. Continue Reading
New data on consumer behavior reveals the four digital platforms that musicians should focus their promotional efforts around in 2022. The hardest part of building an audience today is finding where your potential fans spend their time. Consumers have never… Continue Reading
Imposter syndrome impacts 7 out of 10 highly creative people during their lifetime. Knowing how to respond can make all the difference. Imposter syndrome is loosely defined as doubting your abilities and feeling like a fraud. It disproportionately affects high-achieving… Continue Reading
MRC Data’s annual year-end report on the state of music offers surprising insight into consumer behaviors, evolving trends, and the future of our industry. Another record year for audio on-demand streams in the US and further proof that so-called ‘cancel… Continue Reading
It seems every week someone suggests artists quit or boycott Spotify, but is leaving the most popular streaming service a good idea? Continue Reading
The music industry is changing faster than ever. Nobody knows what will happen next, but here are 10 predictions for 2022 that you can’t miss. Continue Reading
As the war against the coronavirus rages on, it’s time to step back and review the music industry’s reaction to the latest COVID-19 variant. Continue Reading