From the debut of Twitter Notes to Spotify’s renewed focus on community, we’ve gathered the biggest music news stories of the week.
Summer is officially here, and the temperature isn’t the only thing hitting all-time highs. Artists from all walks of life are experiencing a boom of interest thanks to better weather, and professionals are hard at work making the most of the moment. Consider this a reminder to go outside and touch the grass. You deserve to feel the wind in your hair while your favorite songs play at a loud volume. Don’t let the consumer have all the fun.
We cannot ease your workload or give you more hours in the day, but we can help you stay informed. Below you’ll find the biggest stories of the week, all covered by the best outlets in tech and entertainment. Click around, learn what’s happening, and use the weekend to prepare for the end of the month.
But let’s be honest. There is no way we can hope to cover everything that happens. If you see a headline we missed that people need to know, please do not hesitate to send james@haulix.com an email. We’ll include your links in the next update.
The Biggest Music News Stories Of The Week
Twitter Begins Testing Twitter Notes, Which Are Basically Blogs for Twitter
Twitter is trialing a new longform format that will let you shoot well past 280 characters, meaning you may no longer have to relay your humorous anecdotes via numbered tweet threads. Called Notes, the new feature enables users to write entire articles straight onto the social media platform, and even include photos, videos, GIFs, and tweets.
“From the rise of the screenshot announcement Tweet to the newsletter boom, a new reality became clear: people were writing long elsewhere, and then coming to Twitter to share their work and for the conversation surrounding all those words,” said Twitter’s Rembert Browne in one of Twitter’s first Notes. “With Notes, the goal is to fill in that missing piece and help writers find whatever type of success they desire.”
The feature is currently being tested by a small selection of writers based in the US, Canada, the UK, and Ghana, with the trial expected to run for two months. A Notes tab is also being added to these users’ Twitter profiles, under which you’ll be able to see all their published Notes.
Aiming to provide Twitter users with more flexibility and control, Notes’ rich-text editor will enable writers to bold, italicise, and otherwise format their words. Titles are limited to 100 characters, but the body of a Note can reach up to 2,500 words before Twitter cuts you off — more than enough space to explain your passions. (Writers still have to stick to Twitter’s rules though, so no lengthy treatises inciting violence.)
Spotify is developing a new feature called Community that would allow mobile users to see what sort of music their friends are streaming in real time as well as what playlists they’ve recently updated in a dedicated place in the app. The company today offers a similar “Friend Activity” feature on the desktop but had limited users’ access to that same Friend Activity on mobile devices.
Reached for comment, Spotify confirmed the feature was in the early testing phases but declined to share more details.
The company’s roots as a social music streaming app had helped the company grow in earlier days by leveraging its Facebook integration to build out its friend graph. But, in later years, Spotify looked more toward personalization features to give it an advantage over streaming rivals. Playlists customized to the individual listener — like Spotify’s flagship Discover Weekly, for example — had been helping to attract and retain users more than seeing what friends streamed. As a result, the company’s focus on users’ personal friend networks was de-emphasized in the product.
Steve Cooper Exits WMG, Hunt For New CEO Begins
Steve Cooper, CEO of Warner Music Group for the past 11 years, will step down next year, a rep for the company confirmed to Variety. The news was first reported by the Wall Street Journal.
The transition will be a gradual one, the rep emphasized, as the company seeks a suitable successor. Cooper, 75, said he has instructed the board to begin the search for his successor, and that he and the board expect the transition to take place by the end of 2023, according to an internal email that appears in full below.
Warner is the third-largest major music group, after Universal and Sony, Warner Music-owned labels include Atlantic — which is the most consistently successful major label in the business — Elektra and its flagship Warner Records, along with the third-largest music publisher, Warner Chappell Music. Its top current acts include Ed Sheeran, Lizzo, Dua Lipa and others.
Anti-piracy action in Brazil targets hundreds of websites and apps
Law enforcement agencies in Brazil have blocked or seized the domains of hundreds of websites and apps accused of utilising and/or distributing unlicensed music in a coordinated action as part of an on-going anti-piracy initiative called Operation 404.
226 websites and 461 apps were targeted in the action, which was supported by local music industry trade group Pro-Música Brasil and the International Federation Of The Phonographic Industry, and which saw Brazilian police and the country’s Ministry Of Justice liaising with cyber and IP crime experts in both the US and the UK.
The high number of apps targeted is particularly interesting, given apps that use music without licence are becoming a top piracy gripe for the music industry.
Commenting on the operation, IFPI’s Director Of Global Content Protection And Enforcement Melissa Morgia says: “As a result of the coordinated work of the Brazilian authorities, together with agencies in the US and the UK, these actions have seen the highest number of unlicensed music services disrupted as part of the Operation 404 campaign. We thank and commend all the authorities and agencies involved in carrying out these actions for their ongoing collaboration and support in protecting music creators’ content.”
Spotify and YouTube Publish Trend Reports on Gen-Z Consumption Habits
Spotify published its fourth annual Culture Next Trends Report yesterday to tie in with the Lions, including the claim that 18-24 year-olds played more than 578bn minutes of music on Spotify in 2021. “16 billion more minutes than Millennials”. Other stats on Gen-Z: 68% of them like listening to and watching media from early decades; 67% use podcasts and music to cope with stress and anxiety; and 59% believe “life was better before social media”.
YouTube, meanwhile, has published its own new Culture & Trends report focusing on Gen-Z, both as YouTubers and viewers. Among its findings: 85% of Gen-Z have posted video content online; and 65% are more interested in content “that’s personally relevant to them” rather than simply “the content that lots of other people talk about… many younger users are opting out of the watercooler discourse”.
There’s plenty more to parse in both reports.
