The value of music diminishes further with each passing year, but merchandising lasts forever. Let’s look at why merch matters more than ever. The value of recorded music is at an all-time low. Anyone making livable wages from music alone… Continue Reading
Investing hundreds of dollars into merch that may or may not sell is a thing of the past! Let us show you the way of the future. Continue Reading
Special edition and limited-run merchandise can engage fans and bring in extra cash as the end of year holiday shenanigans begin. Continue Reading
In this episode of Music Biz 101, host James Shotwell details the increasing importance of merchandising in artists’ careers. He also offers advice for creating merch your fans will want to buy, complete with examples from artists with immensely dedicated followers. Continue Reading
Musicians live to write and perform songs they love for their fans. In 2019, however, many are learning that merch sales matter more than song streams. Continue Reading
Get your ship(ping) together: Tips for improving your online store For the better part of the last half decade I have been running a small record label out of my one bedroom apartment with the help of a few good… Continue Reading
For the better part of the last half decade I have been running a small record label out of my one bedroom apartment with the help of a few good friends. We haven’t made it big, and to be honest… Continue Reading
There are many ways to get attention for your band, but regardless of what tips and tricks you may have picked up throughout your experience in music there is nothing that can impact your career like a great hook or… Continue Reading
November is here, which means the Christmas shopping season is officially underway. There may still be a few weeks before Thanksgiving, but that shouldn’t stop you from preparing for what could be the most profitable period for online sales you… Continue Reading
I’m not ashamed to admit that, at 28, there are times I get jealous of today’s young music fans. As someone who lived the majority of their teens and 20s wearing band, record label, and/or music-related shirts almost everywhere I… Continue Reading