The Haulix team is headed to Nashville this May, and we’re bringing a few friends along to discuss the future of music promotion.ong.
After two long years of Zoom meetings and Clubhouse discussions, the music industry can finally gather again in person. The 2022 Music Biz Conference is taking place in Nashville next month, and we are joining in on the fun.
Yes, the Haulix team is headed to Music Biz for the first time since 2016, and we’re bringing along some friends to help us shed light on the future of music promotion. Our Director of Customer Engagement, James Shotwell, will lead a panel titled ‘Building On Borrowed Lines’ to help kickoff Music Biz on Monday, May 9. Here’s the pitch:
Remember the day Facebook and Instagram went offline? For several hours, two of the biggest platforms for promotion and information disbursement were nowhere to be found, leaving social media managers, artists, and labels everywhere scrambling. These “borrowed lands” that we’ve come to depend on for engagement were suddenly gone, and nobody knew when—or if—they would return.
Building On Borrowed Lands will examine the ongoing debate over where artists and their teams focus their community-building efforts. A panel of experts in marketing and publicity will discuss the ever-evolving challenge of reaching people in the digital space, including the best places for engagement, the value of owning your content, and the timeless tips for success that still work today.
Joining James for this panel will be Gayle Thompson of EverythingNash.com and Alex McGinnis of 10 and 8 Management.
You may have experienced other music conferences, but believe us when we say that Music Biz is something special. Set in the heart of Nashville, this annual gathering unites professionals at every stage in their careers for a week-long learning and community-building opportunity. The connections you make here, not to mention the lessons you can learn, have the power to alter your career in radical ways.
Ready to commit? Register today! Join us for four days of industry-defining conversations and connections, including continued discussions of how we can support those among us who are still struggling and address our individual needs for professional & personal growth.
