During a brief break from life on the road, We The Kings‘ Travis Clark stops by Inside Music to discuss his career in entertainment.
With enough luck, anyone can go viral. Becoming an internet sensation happens so often in 2020 that it is no longer considered weird or unusual for something completely random to be appreciated and almost immediately forgotten by millions around the world. There may be short term value in such success, like when a song becomes popular on TikTok and earns millions of Spotify plays as a result, but even the best viral stars find a hard time building a career that stands the test of time.
We The King were viral sensations before social media became something everyone looked at every hour of the day. The band’s breakout smash, “Check Yes Juliet.” injected a high-energy dose of sugary goodness into the alternative world and established the group as one of the most accessible acts to toe the line between pop-rock and pop-punk in some time.
Fast-forward to a decade later, and We The Kings continue to breathe positivity into the alternative landscape. The group has outlasted most of their genre peers, thanks mainly to an enduring connection with fans. Every major event in the band’s life over the last decade is present in their music, and that honesty has given fans a perfect soundtrack for personal development. The community built around We The Kings’ music is growing together, and that accomplishment is entirely due to the group’s efforts at transparency.
On this episode of Inside Music, We The Kings frontman Travis Clark hops on the phone with host James Shotwell to discuss his unique career in entertainment. Travis explains the critical moments on the band’s journey where one or two decisions shaped everything that followed, as well as the influence of his personal life on his creative output. He also shares a story about how he came to write for Avril Lavigne, and what fans should expect from We The Kings in the new year.
