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Inside Music Podcast #53 – Evan Couture (Avion Roe)

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On this episode of INSIDE MUSIC, host James Shotwell calls Evan Couture, vocalist for Avion Roe, to discuss the reality of being a newly signed band in 2015. Avion Roe has been building a fervent cult following since the release of their first record in 2011, but with the aide of Epitaph the band is now poised to be bigger than ever. Together, James and Evan discuss the history of Avion Roe, as well as how life has changed since the band signed their deal.

The music you hear in this episode is “Sing Me To Sleep” by Avion Roe. The song is available now on iTunes.

You may already know this, but ‘Inside Music’ is now available on iTunes! Click here to subscribe.

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5 Ways To Improve Your Music Blog In 2016

The new year is about to begin and right now you’re more than likely staring at a barren inbox praying some pitch or announcement rolls through to give you an excuse to post something before the ball drops. We tried to warn you about the holiday slowdown, but every year without fail there is a large outcry from hungry bloggers in search of something worth sharing with their readers, and after the year most sites experienced it’s not hard to understand why. 2015 found many beginning to question the role of music blogs, as they have year after year since the initial boom of social media, but the last twelve months were particularly bad because of how many sites – both old and new – could not find the funding needed to keep their journalistic endeavors afloat. The lack of money in music writing has been a problem for over a decade at this point, but things seemed to come to some sort of head as fall gave way to a warmer than usual winter.

With all this in mind, we believe 2016 is going to be an important year for the world of music blogs. Whether your site is old or new, everyone attempting to make their mark online is going to have to rethink the way they operate, and that extends from editors all the way to the smallest contributors. Simply creating timely content is no longer enough to bring in hits, and even if it were those hits are probably nowhere near large enough to generate the kind of income needed to cover operational costs. There is more to running a successful online publication than simply being able to keep your site online, but all too often that is the most great content producers can hope to accomplish, and that is heartbreaking shame. We cannot provide you with anymore income than what you’re making from writing right now, but if you follows these tips in the new year we do believe your work in journalism will continue to thrive.

Focus on quality over quantity (AKA Death to copypasta)

We lost the ability to keep track of just how many pitches were hitting our inbox in 2015. The amount of bands being promoted by smart publicists who now how to write a good email has long surpassed the blogging industry’s ability to cover everything, but things seemed to be a little more out of control than usual as of late. Still, not a day went by that we didn’t see writer after writer copying and pasting every press release they could to create what they call ‘news’ posts on their individual sites. While we’re sure the publicists behind these mailings appreciate the support, this content has next to know journalistic value and rarely, if ever, contributes to a site’s overall traffic in a meaningful way. You can rest assured that if you’re taking the easy route of copy/paste that atlas a dozen other sites will do the same, and if you’re all running the same headline with the exact same information contained in each post then why should anyone bother to visit your particular site?

Make 2016 is the year of original content. Cover the news that matters to your audience (which you can decipher by learning to follow analytics), but focus the majority of your time on crafting content that cannot be found anywhere else online. It doesn’t matter if the final result is short or long, just make it yours. The artists we love earn our admiration for doing something that no one else can replicate and the same reasoning extends to the sites we frequent. Your blog should be a unique music destination, and that begins with quality original content.

Sources. Sources. Sources. (AKA Don’t be a dick)

Most the bloggers I speak with on a regular basis share their concerns over never being credited for the work they do. They don’t expect to get paid, or at least not at first, but whenever someone manages to learn a tasty exclusive through an interview or intelligent research they realize most, if not all sites who run the headline after them will not link to their original article. This is especially frustrating for small sites, as they rely the most on word of mouth to grow, and even if they have the best writers online there is no way they can scale their operation without people giving a damn about their existence.

The only way any site will be able to develop a real readership in 2016 will be if writers learn to respect and give credit to their peers. If you cover an exclusive someone else broke, make sure to give them credit. Doing so not only makes you look more professional, but it sends a message to another writer that you appreciate their hustle. That can of respect can go a long way toward developing both the brand of your site, as well as your personal efforts in music. It’s no more difficult than treating others the way you want to be treated, but you would be surprised how few have adopted this idea up to this point.

Leverage emerging technology

Twitter and Instagram takeovers were everywhere in music blogging over the last year, but with live broadcast services like Periscope becoming commonplace it’s time for blogs to think more creatively about their social media based exclusives. Live broadcast offers users a very unique way to interact with their musical heroes in real time, but right now very few outlets have adopted these services in their coverage of the industry. This will change in time however, and anyone hoping to stay ahead of the curve would be wise to begin planning their use of these platforms now.

For example, when covering festivals in 2016 it’s not hard to imagine blogs of all sizes running brief interviews or acoustic performances that air only on live broadcast networks. Likewise, we believe artist Q&As will be very popular on these services. The ability to not only see, but interact with talent in real time is something no other platform can offer. Artists don’t necessarily need blogs to use these tools, but through collaborations they (and you) can reach a new audience.

Innovative Brand Development

It’s hard to imagine many angles for digital features that haven’t been covered, so heading into the new year the sites that hope to develop their connection with readers will need to break the mold with their outreach. While it can be tempting to rely on the internet for everything you do and need, we suggest thinking of what can be done in the real world (otherwise known as ‘offline’) to help grow your site.

Two old school example of this that still have a lot of value are hosting or sponsoring local shows and releasing site-generated compilations. These efforts promote your site’s dedication to helping aspiring artists further their careers, as well as showcase your personal taste in music. The people who come to events you sponsor or host will see your name and align your site with the style of music being played. The same concept extends to the compilation, which tells listeners they can find more music like that featured on the track list on your outlet. If people feel strongly for the music they may learn to feel strongly for your writing, as the success of one can aide the success of the other.

Don’t Shy Away From Honesty

The one thing that cannot be taught to someone trying to navigate the waters of early music writing is that the quickest path to longterm success is found through accepting yourself for who you are as a person and a consumer of music. The reason this cannot be taught is because no one who has yet to embrace their true selves can force such a change to take place on command. It must happen naturally, and any writer trying to force their true selves onto paper or a blog post will only become frustrated at how unoriginal their words sound. Like all great art, great music writing comes from a pure place that worries not about clicks or finances. The best music writers, or perhaps I should say the best writers in general, are those who are unabashedly themselves in everything they do. They share with readers personal details both big and small that make their work, no matter how strange the subject, more relatable to consumers. That accessibility is what will convert blog visitors to dedicated readers, and it’s what will give readers a reason to tell their friends about your work.


James Shotwell is the Marketing Coordinator for Haulix. He is also a professional entertainment critic, covering both film and music, as well as the co-founder of Antique Records. Feel free to tell him you love or hate the article above by connecting with him on Twitter. Bonus points if you introduce yourself by sharing your favorite Simpsons character.

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Why You Shouldn’t Try to Replicate What Major Label Artists Do (And the Hidden Advantage All DIY Artists Have)

The following post is the latest in our ongoing collaboration with Sonicbids. Enjoy.

I see it all the time. Eager artists looking to the major labels to not only define their success, but create it. “But Beyonce did this one thing and it was huge!” they’ll start. Or, “This totally worked for Taylor Swift!” The problem with that logic is that major label artists and independent artists are not the same thing. They don’t have access to the same tools, money, and fanbase. You simply can’t look at the tactics used to excite and rally Beyonce’s fans and think it will work at the ground level. There are a few reasons for this.

You don’t already have a built-in fanbase

The reason why Taylor Swift can pull her music from Spotify and potentially make more money than ever, while at the same time getting her fans to admire the stand she’s making against a major company, is because her fans already exist. And not only do they exist, but they exist in the millions. If she pulls her music from Spotify, her fans will just buy her album elsewhere. At the same time, she’ll generate an even more loyal following for her brave stance against such a major player in the streaming world. It’s a win-win for her.

For an independent artist, pulling your music from Spotify won’t rally anyone behind you, it’ll just make you less visible. It’s important to remember that the reason it seems like every move a major label artist makes brings them more respect from their fans is because their fans are already watching their every move. Without that massive, intense fanbase, it doesn’t matter how passionate you are about recreating those tactics, they simply won’t be the same.

You don’t have a label’s money

One major advantage that label artists have is that they usually have a good chunk of money backing their efforts. When money is less of a concern, you can pull off a lot more stunts. Suddenly doing things like an international tour or pouring $10,000 into a video is more viable. You can put out ads or run contests to garner social media fans, get more people out to your shows, and potentially increase sales. You can hire the best photographers to shoot your band photos and throw a secret rooftop party for 25 of your closest friends. But when you’re a DIY artist, you don’t have that kind of money to play around with, and you can’t expect to promote yourself in the same ways. You may not be able to sponsor your Facebook posts for six months straight, and your music probably won’t be chosen for Jennifer Lawrence’s next film. But just because you don’t have the same kind of money that a label artist might doesn’t mean you’re at a disadvantage, it just means you have to be more careful and creative in your approach. In fact, doing so is actually to your advantage.

Your grassroots efforts are actually your strength

It may not always seem it, but your grassroots DIY approach is actually your biggest strength. You may not have the same reach as a label artist, but what you do have is more time and more ability to get personal with your fans – something major label artists tend to miss out on. And while you’re still growing, your audience will grow with you. The fans you have today will be your most loyal fans throughout your career – so long as you treat them right. Take the time to get to know your fans at shows, through social media, contests, Periscope sessions, etc. Hold contests with a chance to FaceTime the band or have dinner together before a show. These are the things that major label artists don’t typically have the time for, but you do. In this sense, you actually have a huge advantage. Let your fans know how much you appreciate them, and you can be sure that word will get around. You might be surprised to see how your fanbase grows when you start thinking like an independent band.

Angela Mastrogiacomo is the owner of Muddy Paw Public Relations and Infectious Magazine. She has also founded several chapters of the free weekly music industry meetup Balanced Breakfast. Muddy Paw specializes in working with up-and-coming artists on personalized campaigns designed to bring their careers to the next level. To date, they’ve secured placements on sites such as AbsolutePunk, Substream, Property Of Zack, PureVolume, Anti-Music, and many more.

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News

A Few Thoughts On The Passing Of Ian “Lemmy” Kilmister

Lemmy Kilmister, founding member and frontman of Motörhead, has died. He was 70 years old.

By now you’ve probably heard of Lemmy’s passing and seen the outpouring of love and support from icons of the music community. To say his presence in the world of rock will be missed would be an understatement. Lemmy was, for most of us anyways, the last true embodiment of real rock and roll. He played by his own rules, regardless of the consequences, and he wasn’t afraid to throw a big ‘Fuck you’ to anyone who dared to get in his way. His rebellious spirit spread far and wide through the music he created, and now in his absence it is his art that will keep his name on the minds of music fans for generations to come.

Writing on Facebook to confirm his passing, Motörhead posted the following message:

“There is no easy way to say this… our mighty, noble friend Lemmy passed away today after a short battle with an extremely aggressive cancer. He had learnt of the disease on December 26th, and was at home, sitting in front of his favorite video game from the Rainbow which had recently made it’s way down the street, with his family. We cannot begin to express our shock and sadness, there aren’t words. We will say more in the coming days, but for now, please… play Motörhead loud.”

Cancer is not the only health-related battle Lemmy had been fighting in recent months. Lemmy had been suffering from a number of other well-publicized health issues over the last few years, including hematoma. In 2013, he was fitted with an implantable defibrillator to correct an irregular heartbeat. His health issues had caused the cancelation of multiple Motörhead performances over time, including a gig cut short in Austin back in the fall of 2015 where the aging frontman told those in attendance “I can’t do it” before walking offstage, but Lemmy remained an active force up until the time of his death. In fact, he performed in Helsinki earlier this month.

Where others might have allowed their waining health to pull them from the road, Lemmy was never more alive than when he was on stage. Regardless of what life through his way, Lemmy always found a way to make sure fans were not left disappointed. The man lived and breathed rock music until his last breath, performing dozens of shows in 2015 alone, and as shown in footage from Rock AM Ring back in June he never lost his knack for making crowds come alive with his signature growl.

As you might have guessed, the life of Motörhead ended with Lemmy. In an interview with Sweden’s Expressen, drummer Mickey Dee confirmed Lemmy’s death marked the end of Motörhead. He told the host, “Motörhead is over, of course. Lemmy was Motörhead. We won’t be doing any more tours or anything. And there won’t be any more records. But the brand survives, and Lemmy lives on in the hearts of everyone.”

Our staff wasn’t raised in houses that praised the name of Lemmy, but as all young hard rock fans do we eventually found our way to their greatest hits when seeking something heavier, faster, and altogether better than what was being played on the radio. I will never forget the first time Lemmy’s art hit my ears or the way it made me feel to know someone with such a unique voice could thrive in an industry that appeared to be driven by cookie-cutter duplicates of whatever had worked in the past. To know Lemmy’s work was to understand that being yourself will make you happy in a way that no professional position could hope to match, and if you remain true to yourself long enough others will begin to seek out your work. People, and I mean all people, yearn for originality in the things they enjoy. This week, we lost a true original, and as far as we are concerned the world will never be the same.


James Shotwell is the Marketing Coordinator for Haulix. He is also a professional entertainment critic, covering both film and music, as well as the co-founder of Antique Records. Feel free to tell him you love or hate the article above by connecting with him onTwitter. Bonus points if you introduce yourself by sharing your favorite Simpsons character.

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News

How To Take The First Step Towards Professional Success In 2016

Friday marks the end of 2015, and after what I can promise will feel like an all too short holiday weekend the vast majority of music professionals will be shaking off their Christmas break laziness in order to return to the endless grind that is entertainment promotion. If you’re a blog owner, or someone still doing everything in your power to make ends meet on a week to week basis, you are probably already working. For those individuals, and I include myself in that grouping, Christmas is a one or two day break at most. We can only survive if we have a steady flow of income, and most low to mid-level industry jobs do not come with two weeks paid vacation. Heck, I don’t receive paid vacation at all. If I take a day off I am also sacrificing a day’s pay, and I can only afford to do that a handful of times in any given year.

Let’s say you don’t get paid. Maybe you run a blog, or perhaps you intern for a label, but whatever the case you know this time of year to be a hard time to feel as if you’re still connected to the music business. When you see your peers posting updates from a beach or tweeting to proclaim they have no idea how to use all their free time you fight the urge to tweet something sardonic in response. It’s not that you hate those professionals, but you might envy them in some small way. As an up and comer, every break is more like a pause on your hustle towards the position you hope to attain. As writers, we can fight the lack of news and announcements that comes with every holiday break by crafting original content, but without anyone in a position of power to see/read/share the material you create there is a near-constant fear of having any hard work you do contribute going unnoticed.

I wish so very badly I could write to you with a creative way to expose yourself and your skill set within the industry during these slow times, but after a decade in this business I have found the best path to success is one that begins with a plan. I know that is not an innovative idea by any means, but having a plan has been proven to work time and time again in developing talent, both on stage and in professional circles. Plans make it possible to set realistic goals, as well as the steps needed to achieve them, and they help keep you on track while you’re trying to do anything or everything you can to establish yourself. I didn’t realize how much simpler my professional life could be with a calendar until I was over 25 years old. When I did, I immediately committed myself to using calendars in everything, from writing, to running a label, to simply staying in shape. Having a plan makes it possible to do more without inundating yourself with work, and as we head into the new year my hope for you is that you too learn to appreciate the possibilities the open up with a good plan is made.

With the time you have left before this year slips away I want to urge you to sit down and think real hard about everything you hope to accomplish in 2016. Once you have a few goals in mind, write them down, and follow those notes with a reasonable timeline for completion. Some tasks will take weeks, while others may take months Be honest with your abilities and build from there. Afterwards, take a hard look at each month in the coming year and begin plotting what you will accomplish on a week to week basis. If you’re running a blog, this means developing a content calendar. If you’re running a business, this means setting marketing and/or sales goals. Whatever the case, lay out as much of your future as you can think to piece together. If you don’t reach every goal or complete every task, that’s perfectly fine. What matters most is that you make a plan, stick to the plan, and wake every day knowing what must be completed to move closer to the position in life you desire.

I believe in you if you believe in me. Together, nothing can stop us.


James Shotwell is the Marketing Coordinator for Haulix. He is also a professional entertainment critic, covering both film and music, as well as the co-founder of Antique Records. Feel free to tell him you love or hate the article above by connecting with him on Twitter. Bonus points if you introduce yourself by sharing your favorite Simpsons character.

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News

Monday Motivation: ROAM

If you’re anything like me, you probably started the day by recognizing that the start of a new work week had indeed arrived and then immediately began shaking your fists at the sky in anger. Monday is rarely anyone’s favorite day, and from what I have seen firsthand it feels safe to say it’s the one day of the week some people outright hate. I guess to them the arrival of the work week symbolizes the end of their quote/unquote freedom, and as a result they head into the office/factory/restaurant/store with a negative outlook already on their mind. This leads to bad attitudes, which only makes the experience of being at work worse, and for some reason it also seems to make time slow to a crawl. We’re not about that life, and we hope this post can do the same you that the song contained within it did for us.

I spent the last week traveling from the coast of New England to the heart of the midwest and back again, all while packed in a tiny rental car with my fiancé and our two overweight cats. It was the kind of travel situation you might expect to find in a holiday road trip comedy, with people and animals fighting to be comfortable around a growing pile of luggage, snacks, phone chargers, and empty bags of greasy fast-food. We have made a similar trip every year for the last four years, but for whatever reason the 14-hour drive (each way) has only grown more frustrating in time. I initially thought this was due to the fact that upstate New York is a rather boring place to look at, which is inarguably true, but on our return journey this past weekend I realized that my inability to deal with the length of the journey might also have something to do with my age.

28 is a lot closer to 30 than anyone who is 28 would like to believe, and it comes with a new world view that challenges things you have accepted as absolute truths up to this point in life. In the time since my last birthday I have had several panic attacks over my role in life, both from a professional and personal standpoint, as well as a near constant state of anxiety over what the future may hold. I have had to come to terms with the fact I am moving further and further away from the target market of the genre(s) and bands that first got me interested in music, as well as how that evolution has impacted the things I do within my role as a music professional. I can remember a time when Warped Tour was what my summer revolved around, but now I groan at the idea of spending another 100+ degree day standing in an overcrowded amphitheater parking lot to watch bands perform what typically amounts to a 25-minute greatest hits set. I also used to go to basement shows, but anytime I see them advertised now I (somewhat ridiculously) believe the audience such events draw would probably look at me as if I were a chauffeur for someone younger. These thoughts are frustrating for someone who has dedicated their life to alternative music, but they are thoughts anyone in this scene will face as the grow older.

While I have yet to fully understand where I am destined to go from this point in life, I have learned to cherish the alternative scene in a way I never could before, especially when it comes to discovering new talent. What brings me peace in these often hectic times is knowing there are young artists and professionals who are breaking their backs to ensure the fun and communal aspects of alternative music continue to exist. If there is one thing I want for my children, as well as any future music fan, it’s the ability to know and experience the carefree state of mind that comes with connecting to alternative music. Be it through headphones or a crowded venue, there is a spirit found within alternative music that makes it easier for people to reveal their true selves to the world around them, and sometimes I worry that as my generation begins to age that aspect of the scene will be lost.

ROAM, a pop punk band hailing from the UK, are one of the driving forces behind my faith in the future of alternative music. Their sound is born from a deep love of mid-2000s punk, as well as a desire to leave their own mark on a world of music they themselves would be lost without. They understand that music is bigger than themselves, and while they write from their perspective there is an inviting aspect to their material that welcomes all walks of life in need of motivation to face another day. When ROAM plays, you feel their desire to succeed with every strum of a guitar and every line sung (or in some cases, screamed). You become lost in their sound, remembering the way you felt the first time you heard punk music, and you’re overcome with the desire to somehow make that sensation last forever.

In January, ROAM will release their debut full-length LP for Hopeless Records. We at Haulix were fortunate enough to receive an advance stream of the record, which is titled Backbone (out 1/22), near the beginning of December. I cannot tell you how many times the album has played on repeat since it first hit our inbox, but suffice to say it is easily the most streamed release of the last four weeks by a wide margin. Our company is comprised of people on the verge of 30 and 40, but when Backbone plays we are collectively pulled back to those awkward teen years spent doing everything we could to discover who we were meant to become. The album speaks to the desire to be the best version of yourself, as well as the struggles one faces when trying to break away from the person others have always thought them to be. ROAM appreciate how hard bettering yourself can be, and they have created a soundtrack to promote self-realization that carries a punk edge so infectious that I personally believe no one will be able to resist its charm.

I may still be months or even years away from fully understanding my role in alternative music as an older person, but as long as bands like ROAM exist I can live knowing the type of music that made me dedicate my life to this business is still being created. More importantly, it’s being made in such a way that it draws in an untold number of new music fans, each of whom will contribute to the diversity and community found within alternative music in ways that cannot even begin to predict. As far as I am concerned, ROAM is the sound of the future, and the future sounds great. Knowing this, I am able to stop worrying so much about the state of alternative music and focus instead on helping others navigate this crazy business. That is what I am here to do, and thanks to ROAM I have a soundtrack to motivate me day in and day out. They can be a soundtrack for you as well, if you give them a chance.


James Shotwell is the Marketing Coordinator for Haulix. He is also a professional entertainment critic, covering both film and music, as well as the co-founder of Antique Records. Feel free to tell him you love or hate the article above by connecting with him on Twitter. Bonus points if you introduce yourself by sharing your favorite Simpsons character.

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The Beatles Are A HUGE Hit On Spotify [Data Available]

The biggest band in the world is also the biggest band online.

Industry analysts predicted the release of The Beatles’ catalog on streaming services to be a big hit over the holidays, and now Spotify is proving that to be true with the reveal of data showing just how popular the pop icons continue to be. he Beatles songs have been added to over 673k playlists in two days and 65% of The Beatles listeners on Spotify are under the age of 34.

Here are the most played Beatles tracks from both the UK and around the globe during the catalog’s first 48 hours online:

UK: Most streamed tracks by The Beatles on December 24 and 25

  1. Come Together
  2. Hey Jude
  3.  Here Comes the Sun
  4. Twist and Shout
  5. Let It Be
  6. I Want To Hold Your Hand
  7. Help!
  8. Love Me Do
  9. I Feel Fine
  10. She Loves You

GLOBAL: Most streamed tracks by The Beatles on December 24 and 25

  1. Come Together
  2. Let It Be
  3. Hey Jude
  4. Love Me Do
  5. Yesterday
  6. Here Comes The Sun
  7. Help!
  8. All You Need Is Love
  9. I Want To Hold Your Hand
  10. Twist And Shout
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Job Board News

Music Industry Job Board (12/27/15)

A lot has been written about the supposed dire state of the music industry, but truth be told there are a number of successful and growing companies, including record labels, that are thriving in 2015. In this column we bring together every job opening we can find from the companies responsible for building the future of the business and present them to you, our reader, in hopes of aiding you on your journey to join the global music industry professional family.

Each week we scour the internet for the latest and greatest job postings throughout the music industry. You can help us better serve our community by sending any job openings you find or have to james@haulix.com. Be sure to include the name of the company hiring, a detailed description of the position being offered, a desired start date, contact information, and any additional supplemental information you feel may be needed.

Account Director (Spotify – San Francisco) 

Job summary: We are looking for an outstanding Ad Sales Account Director to join our team in San Francisco.We’re looking for someone with a proven record of revenue generation and a deep interest and passion for online media and innovation. We want someone who loves our product and knows how to sell creative solutions for clients and partners. You should be confident without ever being arrogant and you work hard, but know how to have fun.  Above all, your work will impact the way the world experiences music.

Account Executive (iHeartMedia, Inc) 

Job summary: The iHeartMedia Account Executive will identify and solicit new business; service and grow existing account. They are responsible for developing persuasive proposals in response to client needs and/or opportunities. They will guide their clients based on market, platform or station information. They are responsible for ensuring client satisfaction through cooperative communication. They will also negotiate rates consistent with iHeartMedia operating goals and budgets and ensure prompt payment. They will utilize all available iHeartMedia resources to create effective marketing campaigns. This is a commission based outside sales position.

Manager Special Events (The Chicago Theatre – Chicago)

Job summary: The Manager Special Events at the Chicago Theatre is responsible for booking Special Events at The Chicago Theatre; a role that involves both sales and management functions, as well as working with both existing and new clients.  The role includes negotiating contracts and financial terms as well as oversight over all aspects of event implementation to ensure client satisfaction and retention.  The Manager Special Events role requires a strong team orientation and focused interaction with various executives at The Chicago Theatre and here in the New York office in order to succeed.  This role will also be on an on site presence during events and work with the Special Events team on marketing strategies.  

Social Media Coordinator (Pulp – Ferndale, MI)

Job summary: We are looking for a vibrant, creative, part-time Social Media Coordinator to join our team and help us grow. This person will help develop social content and strategies for all of our clients. The role requires the ability to manage multiple, concurrent projects and initiatives while maintaining a high level of energy and a positive attitude.The Social Media Coordinator will serve as a community manager for multiple brands, including monitoring all social properties, creating unique, engaging content and participating on social media on behalf of the brands.

Assistant, Communications (MTV – NYC) 

Job summary: MTV seeks a full-time Communications Assistant to support the SVP and VP of Communications for MTV. The Communications Assistant will be responsible for maintaining schedules and phones, preparing travel arrangements, filing expense reports and additional administrative tasks in a fun, fast-paced office environment. The Communications Assistant will run the MTV Communications social media accounts including Twitter, Instagram, Facebook and manage the MTV Press website. The Communications Assistant will also assist in the development and implementation of communications campaigns for MTV’s original programming and work closely with the team to execute media outreach, internal communications, live events including the MTV Video Music Awards.

Music Gear Customer Engagement (Reverb Music – Chicago) 

Job summary: Reverb.com is looking for a genuine music-gear obsessive to help moderate our rapidly expanding community of musicians. This role will involve supporting all users as they buy and sell on the site, arbitrating disputes between different users, and working to prevent fraudulent and suspicious activity.  Other responsibilities will include curating listings and contributing to our marketing and social media content.  

Marketing Director (LiveNation – NYC) 

Job summary: In this role you’ll be tasked with developing cutting-edge multiplatform marketing campaigns, writing inspiring proposals and presenting concepts to potential clients to win business while working in a fun environment with a group of forward thinking individuals. 

Branded Music Licensing Coordinator (Vice – Brooklyn) 

Job summary: The Branded Music Licensing Coordinator will mainly support the Branded Music Supervisor on all the day-today licensing needs of an international branded program.

Assistant, Marketing Roadrunner/Fueled By Ramen (WMG – NYC) 

Job summary: Provide administrative and marketing support for Vice President of Marketing. Responsible for developing comprehensive strategies for marketing our artists as well as coordinating all efforts (internally and with outside parties) on all projects.

Assistant, Music Touring (CAA – Toronto)

Job summary: The ideal candidate should be self-motivated, quick-thinking and open to working in a fast-paced, team-oriented office environment where he/she is capable of performing administrative tasks. The individual should be adaptable, highly organized and detail oriented, and able to effectively multi-task. Strong knowledge of, or interest in learning about, music touring is a plus. Administrative duties include heavy phones, coordinating meetings and schedules, preparing expense reports, producing correspondence, issuing contracts, special projects and personal assistance as needed.

Programming Specialist, Digital Music (Red Bull – Santa Monica)

Job summary: The Programming Specialist, Digital Music will program owned and third-party playlists to get Red Bull Sound Select artists heard millions of times over, across leading and emerging music platforms. The Programming Specialist, Digital Music is responsible for choosing the best tracks and creating the best playlists for all of Red Bull Sound Select’s third party streaming partnerships, including: Soundcloud; Spotify; 8Tracks and more. He/She will have a through understanding of how and where consumers listen to digital music today. This person will ensure that the right Sound Select songs are delivered to the right consumers on the right platforms at the right time. Just like a DJ carefully curates his song catalog based on venue and audience, this role will expertly curate the Sound Select song catalog for each music platform to delight listeners every day. ch music platform to delight listeners every day.

Production Designer (C+C – Seattle)

Job summary: C+C is looking for a Production Designer with at least 3-5 years of experience, who is interested in joining a team of 40 or so communications experts and one piñata. Job responsibilities will include overseeing a print or web project from the initial phase of reviewing client requirements to the final stages of production and distribution. Also you’ll be expected to use expertise in design and computer applications to finalize designs and layouts as well as create holiday party invites and put together embarrassing photoshop mash-ups. Other technical duties may include scaling, cropping, retouching, repositioning and preflighting. But the main thing is that you like to have fun and like doing work that actually means something in the grander scheme of things. Oh yeah, you’ll also be responsible for archiving, updating graphic files, and on occasion, donuts.

iHeartRaves Spring Marketing Internship (iHeartRaves – Anaheim, CA)

Job summary: This position offers the opportunity to work with influential people in the EDM community via press, blogs, social media, newsletters and other cross promotional projects.In this position, you will work with a closely knit team of rave fashion enthusiasts who have a passion for festivals. You will be the trendsetter for rave fashion and have an opportunity to be a part of a passionate movement in youth culture.You will have the opportunity to be involved with our daily social networking strategy, sponsorship and influencer programs, event marketing, new product marketing, and much more.

Director of Public Relations & Social Media (NAMM – Carlsbad, CA)

Job summary: Direct the public relations, social media and other communications strategies for the National Association of Music Merchants (NAMM), NAMM trade shows, and the NAMM Foundation.

Freelance Music Writer (Frontrunner Magazine – NYC)

Job summary: Frontrunner Magazine, a quarterly online arts magazine founded in New York City in 2009, is seeking music writers to interview and review indie rock, folk, and electronic musicians for future editions. We are in search of self-starters with sharp ears for new sounds. Experience developing contacts with press agents, marketing agencies, music managers, and record publicity companies are a bonus.

Account Executive (Shazam – Los Angeles)

Job summary: We are looking for a new Account Executive to come and join our LA based Ad Sales team. A background in mobile Ad Sales is a must, as is a knowledge of the entertainment landscape and a creative mind when it comes to how we might be working with the brands we aren’t already working with – or how we might support the ones we already work with differently.

Marketing Strategist (Loove – NYC)

Job summary: We’re looking for someone to spearhead our marketing strategy.
That someone is philosophical about messaging and analytical about results.
Cares deeply about music and the people who make it. Is passionate about technology, can keep up with the speed of innovation. Wants to be a part of something positive, and can infect others with their excitement about it.

Director Of Artist Content (LiveNation TV – Atlanta)

Job summary: Seasoned professional with excellent relationships across artist managers, publicists, and record companies. Must have background in booking musical artists for performance and editorial video pieces. Should have a basic understanding of music publishing, music rights, video/editorial creative and production, and artist and management psychology.  Position will either be located in our New York, NY offices or Atlanta, GA offices.  

Director Of Marketing (LiveNation – Beverly Hills)

Job summary: Live Nation is looking for an energetic, strategic thinker to join the national tour marketing team in Los Angeles.

Marketing Coordinator (Rooster Teeth – Texas)

Job summary: Rooster Teeth is seeking a Marketing Coordinator who will be responsible for collaborating with internal constituencies to bring to completion marketing and promotional projects. This role will also identify, socialize, and steward to completion new marketing strategies and aspects of distribution and content creation programs to ensure industry competitiveness and growth. This role requires an understanding of the dynamics of television, film, and long and short-form content marketing, including media strategies, publicity strategies, advertising best practices, talent engagement, creative visuals copywriting, and more in order to achieve success across digital distribution platforms and a content development studio. Key goals will include coordinating and tracking all consumer promotions executed through content marketing in support of driving digital distribution acquisition and retention, as well as Studio content releases. The ideal candidate would have a passion for and knowledge of YouTube, digital entertainment, and the world of Internet influencers.

Senior Publicist, Media Relations (NPR – Washington DC)

Job summary: This is a hands-on media relations staff position with the primary responsibility to raise awareness and tell the story of NPR – with a focus on NPR News, NPR Music, programming and journalists – through creative and comprehensive media outreach and effective placement in national and regional outlets. The successful candidate will handle a portfolio of NPR news programs, desks and beats, staying in constant cmmunication with these editorial units, editors, producers and journalists to effectively identify opportunities for publicity. S/he will create and execute effective strategies to publicize show and desk-generated reports, series, breaking news and investigations, and work to grow the external profile for related journalists, hosts editors and producers. S/he will work extensively throughout NPR, NPR member stations and the public broadcasting system to help generate awareness of NPR in national, regional and local media. The position reports to the Director, Media Relations.

Unit Coordinator (Texas Tech Univ. – Lubbock)

Job summary: Provides support in the coordination and supervision of programs in the area to which the job is assigned. May supervise subordinate staff, student employees and/or volunteers.

Director, Dartmouth Symphony Orchestra (Dartmouth College – New Hampshire)

Job summary: To provide artistic, musical and administrative leadership for the Dartmouth Symphony Orchestra. Recruits and trains performers. Plans and conducts rehearsals and performances. Responsible for associated administrative duties.

Marketing Manager (Grant Park Music Festival – Chicago)

Job summary: The Grant Park Orchestral Association in Chicago, Illinois seeks a Marketing Manager at the Grant Park Music Festival (the Festival). This position will report to the Director of Marketing and Media Relations. The Marketing Manager works in collaboration with the Marketing and Patron Services team to assist in the planning and management of the Festival’s membership campaign. Strong candidates will demonstrate a passion for the arts and the mission of the Festival.

Manager, Ad Sales Marketing (Sirius XM – NYC)

Job summary: The Manager, Ad Sales Marketing is a key member of Ad Sales Marketing team, supporting all aspects of the sales and marketing process. The Manager is responsible for the development and execution of select marketing proposals and programs. Additionally, the position is responsible for development of ad-based opportunities across programming and to identify key opportunities to the sales team. Other responsibilities include the writing and updating of all sales materials across all channels. This position handles on air executions as pertains to advertiser sponsored programs.

Assistant, Marketing (Warner Music Group – NYC)

Job summary: With its broad roster of new stars and legendary artists, Warner Music Group is home to a collection of the best-known record labels in the music industry including Asylum, Atlantic, Cordless, East West, Elektra, Nonesuch, Reprise, Rhino, Roadrunner, Rykodisc, Sire, Warner Bros. and Word, as well as Warner/Chappell Music, one of the world’s leading music publishers, with a catalog of more than one million copyrights worldwide.  The Marketing assistant will be responsible for developing comprehensive strategies for marketing our artists as well as coordinating all efforts (internally and with outside parties) on all projects.

Entry Level Marketing Assistant (East Side Promoter – Los Angeles)

Job summary: Seeking dynamic, self-motivated individual to help assist with our marketing and promotions for a group of live music / dance themed venues, festivals, and events. We need someone who is detail-oriented, focused, can work quickly and efficiently with distractions in an easy-going, fun workplace. This person should be passionate about new music and the Los Angeles/Southern California events scene. We are looking for someone who loves live music and will represent the company with pride and enthusiasm at our venues and other events around the city.

Warner Classic Coordinator (WMG – NYC)

Job summary: The Classics Coordinator is responsible for the administrative work required to ensure the execution of all sales, marketing, publicity and distribution functions, as well as elements of the planning and implementation of marketing and advertising initiatives.

Chief Marketing Officer (Barbershop Harmony Society)

Job summary: This senior executive position with the Barbershop Harmony Society (BHS) in downtown Nashville, Tennessee, will oversee global and internal marketing initiatives, image development and partnerships for a vibrant, 78-year-old fraternal society of 22,000 organized and passionate singers in North America, who are part of 70,000 affiliated singers worldwide. This individual will lead the marketing efforts of a deeply-committed volunteer membership and an experienced marketing staff and executive team.

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News

Merry Christmas!

Merry Christmas!

Today is the one day of the year when our team unplugs (for the most part) and focuses their time on family, friends, and anything we may have missed while working to perfect our platform. It has been a crazy year for us at Haulix, and we wanted to take a few quick moments to thank you for making it all possible.

As of right now, the Haulix team is made up of less than five people, which leaves us with a lot more tasks to accomplish than time to work on them. We don’t mind though, we actually prefer the challenges that having a small team presents. There is not a single day when anyone on our staff is left with nothing to do, and if anyone ever does complain of being bored there is always another team member who could use a helping hand. We wake every day excited to do our jobs, and we are only able to feel that way because you, the client, support our vision.

Speaking of the future, a new version of Haulix has been teased for many months. We initially promised to have our updated platform live by mid-October, and we’ll be the first to tell you how hard it was to admit we would not make that deadline. We are now less than two weeks from the end of the year and our new platform is still incomplete, but we are incredibly close to being able to test the platform, which means the actual release is not far off. We cannot find the right words to express how or why your continued support gives us faith in our plans, but it does, and we know we would not have made it as far as we have without you. Every single suggestion or recommendation we have received since launch was considered when planning this update, and we believe once complete our system will be the best of its kind on the planet. That, like everything else, is only possible because of you. So again, thanks.

We will no doubt reflect on 2015 further before the new year arrives, but know now that we appreciate all you have done to promote and support Haulix this year. We did more in the last twelve months to better our company than we had in the three years prior, and we promise when you see the results of our efforts you will not be disappointed. For now, log off and spend time with your families. They miss you, and they deserve to know about all the cool things you have done in music this year.

Happy holidays.

Haulix.

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News

Winter Tour Survival Tips From It Lies Within

Every year for three years running we have partnered with one of our favorite bands to share a series of tips and tricks for surviving the winter tour grind. Being on the road away family and friends is never an easy task, but there is an added degree of difficulty when those efforts are met with cold air and frozen roads. We know many of you reading this will be hitting the highway this season in hopes of furthering your reach, and we want to do everything in our power to ensure you are safe and prepared for whatever the open road brings your way.

This year, It Lies Within vocalist Zachary Scott was kind enough to write our winter tour survival tips amidst a very busy promotional run for his band’s new album, Paramount (out 1/8). You can read Zach’s advice and thoughts below. Afterwards, comment and add anything you think we may have missed.

Hey ladies and gents, it’s Zachary Scott here from It Lies Within. Im stoked to have a chance to write this section for Haulixn Daily. Touring since 2011, I hope to contribute some insight on how to survive the winter while on tour. Sit down and strap in! 

Vehicle Maintenance and Paperwork

– Make sure you have a reliable vehicle   

It will cost you more money and time fixing vehicles not capable of pulling a trailer full of equipment. 

– Oil Change. Check fluid levels

– Check tread on tires. 

Winter tires are a plus, if you can afford them. They can be expensive, but they could actually save you in the long run.   

-Chains for your tires depending on where you’re traveling , plan ahead. 

Make sure you check your routing for chain stops throughout the mountains.

– Make sure you have all paperwork in order

Valid Driver’s License, Insurance, Inspection and Emissions (If Needed) 

 Food         

– Buy in Bulk 

Being so cold in the trailer it’s a great way to store more food and drinks. This can save you tons of money on the road.

– Coupons   

Take advantage of the internet. Look up coupons before just going to any fast food place or restaurant. 

Clothing

– Everyone always over packs on tour. 

Stay warm but try not to bring more than needed. Bring your favorite hoodie. Who doesn’t have a favorite hoodie right? Stay stylish, brutal and cozy!

– Bring a light coat to double up with your hoodie 

Windbreakers are great for this. You don’t want to over pack or bring your largest Down jacket.

-Extra blankets

Get with your band members and make sure everyone is bringing enough blankets and or a sleeping bag. Running the van all night is not good. 

Extra’s Needed

-Ice Scraper          

-Windshield Wipers          

-Winter Mechanics Gloves   

This will save you if you need any vehicle repairs. It happens more than you would think and saves your hands.

-Lock De-Icer

-Coffee Maker   

Comes in handy for a vocalist all year round. A must have. Soup,  Hot Coffee, Tea, and Cocoa   

Lastly and most important, allow for extra drive time. 

Winter conditions can take you for a spin. Leave early and prepare for a longer drive than gps might say. Thank you guys so much for giving me the opportunity to share this. I hope to be a guest on another piece in the future. Stay safe out there!

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